About Prime Insurance Agency

Prime Insurance Agency was established by Sol Ilowitz, a third generation insurance guy. Raised in an insurance environment, where his mother ran a property & casualty agency, and his father was one of the country’s top life insurance company managers, insurance was the topic of conversation at every stage of his life. After making the move from NY to NJ, Sol started this successful property and casualty agency in 2001 with the intentions of assisting clients with his expertise for all their personal and business insurance needs.

We’ve built our reputation on loyalty and trust and our well trained staff remains dedicated to our commitment of providing exceptional customer service in the most efficient and technologically advanced manner. The Agency staff provides a strong team of experienced professionals who are able to find the most appropriate coverage for each individual’s specific needs. We’ve acquired respectable relationships with insurance underwriters at many top rated insurance companies. By representing a large variety of  insurance carriers, we have the advantage of customizing cove rages at the most competitive rates. Customer Service Representatives work closely with each client and provide stable, consistent and valued personal relationships that go beyond the sale of a policy. We also partner with many real estate and legal firms, so we can alleviate the responsibilities of the insured, and work together with the necessary party on behalf of our mutual customers.

The types and size of business serviced by the Agency has changed over time along with the needs of our clients and community. From renters or personal auto insurance, to homeowners or investment properties, to business property and liability, we’re eager to work with you every step of the way. We have custom specialty programs for condominium or apartment building owners and general contractors insurance. We also have great markets for professional liability insurance or business owner policies for wholesale & retail shops. We can usually quote and bind within 24 hours from the initial request, or just minutes to bind a personal home or auto policy.

By providing personalized professional insurance services, the Agency has grown to become a valued partner with over 5000 businesses and individuals. We hope to earn your trust as well so we can service your insurance needs too!

When you purchase an insurance policy, you are investing in something intangible. You don’t walk home with a shopping bag, or get a box delivered to your door. What you do get is our commitment to find you the proper coverage that’ll give you the protection and peace of mind you deserve.


Prime Insurance Agency